Evaluation

http://prezi.com/xkoj8wykffpj/present/?auth_key=c71y7rw&follow=snljycsup0dt

Broadcast of the Damned- Evaluation on Prezi

This is my online evaluation which I presented to my class afwetr completing audience feedback and all 3 final products. By unsing Prezi I have developed me I.T skills and improved the overall presentation in terms of visual effect.

audience feedback

 Only 8% of the group who watched our trailer during the preview did not like the music we used. showing that the majority of the audience believe that the music was effective. Personally I believe this is because we aimed the music at out target audience specifically.

 Again, only 8% were unsure if the picture we used was effective in terms of our promotional magazine, I believe that this is due to horror-less element to the photograph. However, from my research into horror based magazine covers, I found that the pictures used are not particularly "horrific", they are used to attract audiences by the actor featured in the particular film.

Everyone  we asked during our feedback session agreed that the colours which we used for all three products were complimentary to each other. This shows continuity on our part.

Through audience feedback, we found out that our target audience believe that all three products link well together. This is a good sign as our intended audience would then make links in their mind when seeing each individual promotional device creating a buzz about our film.

Only 12% of our target audience were unsure whether the trailer made them want to watch the film or not, the rest showing interest in wanting to watch the film. This is positive feedback as no one was completely un-interested in the film.

 We got very mixed feedback when it came to this question. I personally believe that the people taking part in the survey did not read the question properly, which would be down to human error. However, this is something to look at, as we found it hard not to give away too much but still creating interest in the film.

 We got extremely good feedback in terms of the promotional poster., including "excellent". Another comment made along with this question was " I love the tagline"

 Everyone who was asked during our presentation session said the our poster appears to look professionally made. This is very good feedback as this means that the poster is eye-catching and clear.

We asked this question because we wanted to know if our theme was clearly portrayed in our poster. The feedback was positive. We believe that this is due to the use of the matrix inspired background.

89% of our audience believed that our magazine cover was as effective as that of a real media product. This shows us that our final product is fulfilling its purpose in promoting the film.







Some other comments giving from our audience is as follows:

• "I would give away more in the trailer- to draw the people in."
• " did not like the music"
• "everything was well presented and displayed"
• "emphasise darkness e.g. its something scary so use darker colours to emphasise evil/infection."
• "well made trailer"

final teaser trailer

This is our final Teaser Trailer for our horror  based media A2 coursework.

film poster

We tried to keep to the main conventions of a typical film poster present in this piece as those conventions are what makes the poster most effective for its purpose of promoting a particular film.

We used inspirations from film posters such as 'Diary of the Dead' and 'Silence of the Lambs':

 The main inspiration we got from this poster was how effective the colourless image was with one key colour used to represent theme. also the use odf the black background to represent nothingness and emptyness which could be a connotation to the storyline or the characters story.

The inspiartion that we took from this poster was the key focus on technology and the way the title has been set out. By making "of" and "the" samller than "Broadcast" and "Damned" its adds an emphasis to the words that link to the story line just like this poster title shows that the video came is where this diary is being kept (visual diary)

magazine cover

This is our magazine cover for a horror film. The magazine we chose to do was Empire as it is a well read and well established film magazine. As a group we noticed that only certain special editions changed the colour of the masthead.

 As we believe our film would be a big hit and our main theme colour is green, we decided to make it the main colour of our special edition magazine, were it features in the title and other texts as well as being featured on our film poster creating continuity.

The idea of featuring the Anarchy sign in the possition that it is in was from another magazine cover that our group had looked at. The cover was for the James McTeigue's "V for Vandetta" featuring Natalie Portman with a circle and a red "V" over her chest/neck area.: This I believe worked really well in terms of effectiveness and continuity with the poster and trailer.

Joker covers were a big inspiration to us as they featured similar theme colours and also the character of joker himself is neither a "villain" or a "good guy" similar to out character Danni.

some more clips from filming (NOT EDITED)

Filming and Editing

After many weeks of filming editing and tweeking we have come to a point where we as a group are happy with the product we have produced. We have each taken on different roles within our group including Cameo taking on the "Director" role, Sabrina taking on the "Producer" role and myself taking on the "Editor" role. The whole process was a great learning curve as we had to shoot then re-shoot and edit then re-edit. These actions were due to development of ideas, increased understanding of equipment, resources and software.



One thing I found particularly interesting during editing the trailer was how key editing in time with your sound clip is. By editing in time with the soundtrack you can create a mood appropriate for the genre of the trailer.
Our group made the mistake of initially editing the footage together without a sound clip. when we then added our desired sound, it did not sit correctly with the cuts between clips. As editor, I made the decision to completely re-make the trailer in terms of its structure by starting with the sound and cutting the clips into specific segments to match with the sound.